Now that you know about on-page SEO, you can evaluate your site’s performance. You can either use a tool to audit your site or you can look at separate pages manually, depending on your preference. If you choose to look manually, you can use these criteria as a basis for on-page optimization.
Are you using keywords for every page? Have these keywords been delivering visitors? If they haven’t been, why are you still using the keywords? Are you linking pages on your site to each other? Could this be a way to help visitors get from one point to another with only a click or two?
Does your site load quickly? Or do some pages take a long time to load? If you’re having problems, find out where the issue lies. A slow-loading website is something neither human nor bot visitors enjoy!
Does your site have fresh content? Has it been more than one or two years? Has anything changed or is it all still relevant? Your competitors use SEO too
You probably don’t have to think too terribly hard to come up with your strongest competitors. Unfortunately, they’re also working hard to establish themselves in your industry, and you can be sure they’re utilizing on-page SEO just like you.
If you want to find out what you could be doing better, check out their websites and take a look at what they’re doing. While they probably have a few secrets up their sleeves, you can get tons of information by just checking out a few pages.
Checking out your competition can also show you areas to improve on your own website, strengthening your business as a whole. Begin to more fully develop your on-page SEO, and you’ll be likely to see your own site’s page rankings start to climb over the coming weeks and monthse know all of the tricks, tips, and best practices to make sure your business shows at the top of the search results you need to help grow your business.
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